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Emotive Storytelling and The Challenge of Change

Dr. Gerard Gibbons, Director/Author

What is change?  Most agree that “change” is the only permanent aspect of the universe.
Scientists acknowledge that matter changes — matter is the elementary substance of life. Evolutionary biologists tell us that our survival as a species, has depended on genetic changes. Over the ages, humans have had to adapt to a constantly changing environment.

And on the individual level, from the moment we’re born and throughout life, our physical body is undergoing constant change. So, we seem to have no problem accepting change as a fact of life.

Or do we?  When it comes to the nature of the mind and human behavior change – its a different story.

Emotive Storytelling.com - Jiddu Krishnamurti

World Philosopher
Jiddu Krishnamurti

It’s hard to change that aspect of who we are.  That’s the challenge of change.  Many of us think it’s too impractical or demanding.  And when we do change occasionally, it seems most often – it’s a response to events or at the urging of others.

The 20th Century Indian and World Philosopher Krishnamurti – said it this way: “We must see the importance and absolute necessity of change.  Changing ourselves in relationships, in our activities and in the process of our thinking. We all desire to help the world, but we never begin with ourselves.”

Think about it. Trying to change society while leaving individuals who make up society “unchanged”, is not only unproductive, it’s naïve.

Krishnamurti goes on to say “We want to reform the world, but the fundamental change must first take place within ourselves.”  This means “…a change in our orientation, in our outlook, in our values, in our contacts, in the manner of our behavior and in the way of our thinking.”

No place is this more important than in regard to behavior change.

Emotive Storytelling.com - Kenneth Burke

American Philosopher
Kenneth Burke

“Stories are instruments of change.”  That was said by American philosopher Kenneth Burke.  I agree with him and Krishnamurti.

Stories are capable of driving change in us.  We are moved by them and make sense of our world through them.  They can initiate change in our families and relationships.  They can change understanding in our patients, customers and clients.

Stories open the door to the possibility. They enable us to be receptive to different viewpoints, to the lessons of others and to the value of making changes in our behavior.

In fact, stories may be the most effective way into the mind  that will get us to even consider changing at all.

Since change is a fact of life perhaps you should help it happen with a story.  You may go a lot farther with whatever you are trying to change. Something to consider.

 

Behavior Change through Narrative Communication

Emotive Storytelling™ encourages behavior change through the use of narrative communication, neuroscience, digital media, games and mobility.  Narrative Communication as a source of emotive persuasion and education has a long history and a sound scientific underpinning.  Emotive Storytelling™ integrates the emotional power of the storytelling, cinematic technique, neuroscience, health games, mhealth (mobile health), digital tools and internet technology to drive user engagement, adherence and behavior change in healthcare delivery, marketing, education, and business.

Narrative Communication and Behavior Change through Emotive Storytelling

Inspired Listening

Emotive Storytelling Creative ListeningWe’ve all faced a scenario like this: we sit through a meeting, presentation or conference, listen to catch what we can, take lots of notes, and then think to ourselves “Good—I got it” as the situation ends.

But did we really?

Did we understand what the speaker was trying to communicate?

Continue Reading →

Emotive Storytelling: The Me To We Factor

Dr. Gerard Gibbons, Director/Author

Let me tell you a story about what a guy named Peter Guber has learned about storytelling.  Peter Guber is a successful film producer whose films have earned over 3 billion dollars and have captured 50 Academy Award nominations.  He is also an owner of two major league sports franchises.  So he’s got some cred.  Continue Reading →

The Best Story Wins

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The Best Story Wins

Years ago, mealtimes in many homes meant story time – retellings of work experiences, report cards and bargains. When friends, uncles and aunts came to visit and mealtimes were longer, there was more storytelling, gossiping and laughing. (And yes, crying and arguing were part of those stories, too.)  Continue Reading →

Storytellers Need Storylisteners

ear2He can only hear his story: He found her in bed with another man when he returned from an important mission. She can only hear her story: She’s tired of being his second wife – the military is his first.

They’ve got four kids. And along with their wedding vows, they promised each other an ugly divorce – if it came to that.

Each thinks the other is the villain. But they’re about to learn the name of the real enemy. Continue Reading →

The Journey Begins Before the Uniform Comes Off

Up-front-and-early2Joe read the Go Army ads and enlisted. He’s a good guy. Not Harvard or Stanford material, but a hard worker, a guy who knows that courage is acting in spite of fear. He was also thinking about the post-deployment perks when he signed the papers.

So he goes through kick-butt training, gets deployed, gets knocked down, and two years later comes home with PTSD and mild traumatic brain injury.

Continue Reading →

Dr. Gerard Gibbons Speaks at National Surgical Symposium about Emotive Storytelling and Narrative Communication

Dr. Gerard Gibbons CEO Visual Eyes Inc. & Jordan Evans JPL / NASA present at Society of Laparoendoscopic Surgeons.

Dr. Gerard Gibbons CEO Visual Eyes Inc. & Jordan Evans JPL / NASA present at Society of Laparoendoscopic Surgeons.

MINIMALLY INVASIVE SURGERY WEEK 2013
ANNUAL MEETING & ENDO EXPO
RESTON, VA (WASHINGTON DC)

Future Technology 

Minimally Invasive Surgery Week

Emotive Storytelling and Narrative Communication were the first critical human technologies, fire came later. Listening to stories and telling them helped our ancestors to live humanly – to be human. But somewhere along the way our ability to tell stories was lost. Continue Reading →

Emotive Storytelling: Thwart the Negativity Bias

Emotive Storytelling: We face issues in isolation

We face issues in isolation. Despite the fact that our healthcare system, mental health treatment models and behavioral health interventions are often face-to-face centered or group support-focused, most people face their issues alone. Problems are most challenging when people are in their own space, place and moment. That means without their spouse, friends or healthcare provider nearby. Continue Reading →

King Cognos and The Wrong Brain™

King Cognos and The Wrong Brain™   ©2013

Let us tell you a story. In fact, even better… a fairy tale!  Once upon a time long ago in a kingdom far away, there were no written words.  Just stories — and everything important was taught through them.  Generation after generation shared and passed on these stories.   Continue Reading →