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the heart and science of persuasion

Story strategy, research, development and tools that drive engagement, emotional connection and behavior change.

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Is your brand story as powerful as your technology?

Do you need to move people to change?

Story Blog

The Journey Begins Before the Uniform Comes Off
Joe read the Go Army ads and enlisted. He’s a good guy. Not Harvard or Stanford material, but a hard worker, a guy who knows that courage is acting in spite of fear.
The Healing Power Of Stories
Our team at EmotiveStorytelling.com has just spent two days filming the stories of eleven Veterans, most of whom have seen and survived the worst of combat in Iraq and Afghanistan. It was an extraordinary experience.

What the Business Gurus and Scientists Say

John Kotter Emeritus Professor of Leadership, Harvard Business School
“Too few business leaders grasp the idea that stories can have a profound effect on people. This is how we move forward in a changing world around.”
Richard Satava MD, Healthcare Future Visionary
“Gerard, your strategy is a revolutionary intervention ideal for the emerging vision of healthcare. The emotional approach combined with mhealth and big data has great promise for bringing humanity, healthcare and tech together.”

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About Us
Solutions
- Is your brand story as powerful as your technology?
  - King Cognos and the Wrong Brain
  - What the Business Gurus and Scientists Say
- Do you need to move people to change?
Story Power
- Recommended Reading
Story Services
Portfolio
Story Blog
Get Emotive Now!
Contact Us

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